Every year during the painting process of the products
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Every year, during the painting process, 200,000 tons of toxic elements that are not purified end up in the Mediterranean Sea via rivers. This is the environmental impact that comes from painting things.
When I was in China, in the watermelon area, until I crossed the river that feeds the watermelons, I ate a lot of them. No one would want to drink from that source. And the impact from the industrial area is just pollution from the farmland. But obviously people ate those products.
It's these kinds of visuals that really add passion to what I do.
This method is an innovation.
Fabric manufacturers and pioneers of a revolutionary technology called dry eye. A solution that can dye things without a single drop of water. The technology uses high-pressure gas. Known as the highly criticized carbon dioxide.
The process also uses 50% less energy and 50% less chemicals than traditional methods. There are 7 machines currently in commercial use. Each is capable of dyeing 1 million yards of fabric per year.
When I look at traditional fabric dyeing, I see how much excess water is used, excess dye. And in this process, everything is clean.
And we say, you know, we're not satisfied with X% less, we're aiming for zero environmental impact.
When I first saw that you can dye fabrics without using water, it was cool, that's what else you can do with carbon dioxide.
For me, the future is using, together with the fabrics of the future, fabrics from recycled resources, dyeing without water, using less water and chemicals. I think we can take a lot of inspiration from nature.